Packaging for Tomorrow, mushroom-based snacks
Design and identity for a sustainable snack brand made with mushroom protein. Three packs, one character and a clear message.
- Packaging
- Illustration
- Branding
- Art direction
The brief
Tomorrow proposes a different way to eat: healthy, sustainable snacks made with mushroom protein. The name is already an attitude, and the pack had to carry it on the shelf.
What we did
Three main packs: breadsticks, steak fries and hummus. They share one structure: an illustrated character holds the snack, shown in real photography and at a large size to make it look good. A yellow sticker repeats the messages Mushrooms based and Healthy snacks.
The back of each pack tells a short story: where the mushrooms come from, how the snack is made, or an impact figure. The tone is direct and upbeat: eat good today for a better tomorrow.
Design and illustration: María GM, Eje Creativo.
Start with a free consultation
Before quoting anything we want to understand the project: what you need, who it is for and what it has to achieve. Tell us about it and we will explain how we would approach it.
Book the free consultation